How to Add a Free Chatbot to Your Website

  • By Darrel Wilson
  • Last Updated: November 22, 2019

Chatbots are growing in popularity and website owners are quickly jumping on that bandwagon. Given that a chatbot makes it easy to initiate a conversation with your website visitors, it’s no wonder they are popping up everywhere.

In this post, I’ll be sharing four reasons why you should add a chatbot to your site, show you a free chatbot service, and give you a video tutorial that walks you through the process of setting up a free chatbot on your WordPress website.

Why You Should Add a Chatbot to Your Site

By now, you’ve probably see live chat options on some of the most popular websites out there. In fact, in the recent years, many website owners have started using Facebook Messenger bots on their websites in order to connect with their visitors. Here are four reasons to start using chatbots on your site.

1. Send visitors to your most important pages

By using a chatbot, you can control which pages on your site are visited and seen. Use the responses to find out what a visitor is interested in and then point them in the right direction. This allows you to send them to your services page, most popular product or your blog to learn more about your business.

2. Provide quick customer support

Another way to use chatbots is to provide quick customer support and answer some of the most common questions about your business or website. This makes your visitors feel appreciated and they will be more inclined to purchase from you.

3. Allows you to start a conversation

A chatbot makes it easy for visitors to get in touch with you. You can also set it up to automatically greet visitors who have been on your site for a certain amount of time and prevent website abandonment.

4. Efficient lead generation

Lastly, a chatbot is an efficient lead generation method that allows you to gather email subscribers without coming up with a lead magnet or a freebie incentive. You can connect a chatbot to your email service provider and have contacts automatically added to your list. You can also manually download your list of chatbot contacts and upload them to your email service provider or use Zapier to connect the two.

What Does Collect.Chat Offer is an easy-to-use alternative to Facebook Messenger bots and other live chat plugins. The service offers a free plan so you can easily get started with a basic bot and upgrade to paid plan later. The main features include:

  • Chatbot templates
  • Logic jumps
  • Integration with third-party platforms
  • And basic customization options

Let’s take a look at those features below.

Customization Options

When it comes to customization options, allows you to customize the color that’s used throughout the chatbot, upload your own avatar, and remove their branding from your chatbot.

Aside from that, you can customize the questions, insert images and videos, and use lists in your questions. Several content types are available that will help you build out your bot. They include:

  • Statements
  • Answers
  • Links
  • Multiple choice questions
  • Ratings
  • Date picker
  • And more


Building your own chatbot can be daunting. However, with, there is no fear that you’ll have to build everything from scratch nor do you have to worry about confusing install instructions. offers a decent number of chatbot templates that are categorized by the industry as well different goals. For example, you can build a bot to:

  • Increase your lead generation
  • Encourage people to subscribe to your newsletter
  • Replace your contact form
  • Gather feedback
  • Collect bookings
  • And more

Each template can be customized with your questions and answers and some templates even include logic jumps so you can get access to them even if you’re on the free plan.

Logic Jumps

One of the features has to offer is the ability to use logic jump in your chats. This means that, depending on how the visitor answers, you can direct them to different or offers on your site. You can even use affiliate links in the responses which means you can use to monetize your site even if you have no services or products to offer.

Logic jumps can be used with each answer so you can create very powerful chatbots that funnel people from visitors to subscribers to buyers.

Integrations can be used on your WordPress site either by installing the plugin or by copying the code snippet into any widgetized area on your site. This allows you to have different bots for different pages on your site and tailor the messages according to the call to action on each site.

Aside from WordPress, can be used on other platforms such as Wix and Shopify. It also integrates with Zapier which means you can connect it to your email service provider, CRM software, accounting software, and more.

Pricing offers four pricing tiers.

  • Free – the free plan allows you to have unlimited chatbots and send out 30 responses. You also get access to basic analytics and 30-day history retention.
  • Lite – the Lite plan costs $19/month and adds the ability to send out 500 responses, 90-day history retention, logical jumps, and Zapier integrations
  • Standard – the Standard plans has all of the above features as well as the ability to send out 1500 responses, unlimited history retention, campaign tracking, multiple email notifications, and the ability to remove branding. The price for this plan is $39/month.
  • Plus – the Plus plan has the exact same features as the Standard plan with the exception of 5000 responses/month. This plan will cost you $69/month.

It’s worth mentioning that all of the plans also come with the annual billing option which gives you 3 months free on any plan. The prices are $14, $29, and $49 per month for the Lite, Standard, and Plus plan respectively.

Pros and Cons

Now that we’ve covered the features and the pricing, let’s talk about the pros and cons of using


  • Easy to use and setup
  • Templates to help you get started
  • Integration with Zapier
  • Free plan is enough to get you started and show you what you can do
  • 30-day money-back guarantee.


The only con that I’ve found is that currently only integrates with MailChimp directly so if you’re using a different service provider you will have to use Zapier or import your subscribers manually.

Video Walkthrough: How to Add a Free Chatbot to Your Website

As promised, here’s a video walkthrough that shows you how to set up I’ll show you different types of bots you can create, how to use the jump logic, and exactly how to set up the bot from scratch.

Final Thoughts

Adding a chatbot to your site is quick and easy. A chatbot can help you initiate the conversation with your customers so you can help them make the right choice and convert them and it can also help you sell a low-cost item or offer without using a complicated funnel. Check out for yourself and use this tutorial to set it up for your website.

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